CData Capture - State-of-the-Art Solution for Panel Research

CData Capture has been specifically developed to support syndicated research activities involving household and individual panels. The predominant tools that are used to support this type of research include paper and pencil, terminals, ITScan and Internet. Each of these tools has its own limitations including lack of mobility, high cost, complexity, slow processing time and higher error rates.

What is CData Capture?

CData Capture is state-of-the-art mobile enterprise solution that allows to collect and analyse consumer purchase information by scanning bar codes or RFID tags. It operates through a mobile phone and a scanner (bar code reader/RFID reader) connected to a central server. An additional (optional) module, CDictionary, allows the translation of bar codes/RFID tags. A scanner can communicate with a mobile phone in both directions, allowing instant updates and minimising any data entry errors. Once transmitted to the central server, data can be analysed using the solution, if desired. CData Capture can also be used in combination with CSurveys and CEstimate .

Why CData Capture?

CData Capture gives consumers the mobility to provide feedback anywhere, anytime. At the same time, CData Capture is cost competitive, simple to use, fast and reliable.

Who Benefits from CData Capture?

Any market research organization or any company's market research department that undertakes syndicated research involving household and individual panels.